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Job Field: Legal Jobs
Location: Los Angeles, CA
Salary: $Not stated

JOB SUMMARY:

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<tr><td valign="top" width="450"><b>MAJOR ACTIVITIES TO ENSURE ACHIEVEMENT OF KEY
RESULTS AND DELIVERABLES
Wings Team Program
Set clear goals together with the FMM to drive
trial that engages new users and expands the
consumer base.
Recruit, train and lead the market Wings Team.
Coach the Wings Team Members WTM to continually
reinforce best practice and delivery against
defined strategy.
Brief/manage Wings Teams to ensure that branded
and supported events are harnessed as
opportunities to best impact target consumers.
Manage requests for the Wings Teams regarding
sales support and sales drives within the region.
Roll out and manage specific activation programs
such as Party Striker etc.
Recruit, train and manage team captains for each
Wings Team to assist in administration, recruiting
and planning.
Coach and empower each Wings Team Member to play
an active role in the planning process to ensure a
constant flow of fresh mission ideas to grow user
base.
Network with local contacts and opinion leaders to
generate broad reaching mission opportunities in
line with strategy to grow user base.
SBM Program
Recruit, train and manage a team of college
students to make Red Bull an integral and relevant
part of a students life.
Initiate, organize and supervise sales offensives
together with the local sales team to ensure
perfect distribution and visibility at and around
campus.
Activate campus relationships  integrate Red Bull
into key usage occasions and the right image
building opportunities with college students on
and off campus.
Lead the creative process within the SBM and WTM
community to ensure a constant flow of new ideas
to build loyalty within the collegiate audience.
Sports, Culture and Communications
Create activities original local events,
activations of national event properties, athlete
marketing projects reflective of the Red Bull
Brand values deliver a clear, strong, authentic
brand message to the consumer.
Support select 3rd party sport and culture events
that are relevant to the Red Bull brand.
Support the FMM in all other activities as needed.
Including, but not limited to
Developing and executing specific Red Bull owned
programs
For more details go to URL

KEY REQUIREMENTS:

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None Bachelors degree