MARCOM SPECIALIST, CLINICAL MARKETING
Job Field: Legal Jobs
Location: Sunnyvale, CA
Salary: $Not stated
JOB SUMMARY:
</tr>
<tr><td valign="top" width="450"><b>Title: MarCom Specialist, Clinical MarketingLocation: United States-California-Santa Clara County-SunnyvaleJob Number:_120296Primary Function of Position:Reporting to the Senior Marketing Communications Manager, the MarCom Specialist, Clinical Marketing will be a key contributor to the success of Intuitive Surgical''s Marketing Communications team as a master of not only the written word but also content delivery.The MarCom Specialist, Clinical Marketing will be responsible for the clear articulation of Intuitive Surgical''s product and procedure value propositions. This role will be instrumental in maintaining branding and messaging consistency across communication platforms.In addition, the MarCom Specialist, Clinical Marketing is the responsible person for on-time and on-budget deliver of projects where content is used. This requires strong project management skills.Primary focus of the role is in the development of content for print, electronic and multimedia tools used for product promotion. This work will extend into specific descriptions of the medical procedures that our products enable and will require a comfort level at working as a writer, editor and project manager.The MarCom Specialist, Clinical Marketing will work with subject matter experts to produce finished copy for use in both physician and patient-facing material. Work crafted will be published in multiple outlets and may need to be tailored for use on the web, in electronic communication; in video and interactive materials; in promotional brochures and data sheets. The position may also contribute to public relations and corporate communications material and may provide MarCom support for the company at large including Human Resources, Training and Investor Relations.Roles and ResponsibilitiesThis position will have responsibility and authority for the following, or may share responsibility with the internal client (stakeholders, content owners) depending on current workload and business requirements:* Conceptualize the purpose, tone and precedence of messaging* Outline, draft, edit and refine written content* Tailor messaging for use in print and electronic media, presentations, press releases and other communications vehicles as needs warrant* Ensure messaging reflects an appropriate voice for technical or laypersons* Develop project-specific communication plans* Work independently and collaboratively with cross-functional contributors* Prioritize and manage multiple copy jobs simultaneously* Assist with MarCom projects and editorial support as necessary* Support MarCom manager as needs warrant, e.g. represent MarCom during internal and external meetingsQualifications:Competency RequirementsCompetency is based on: education, training, skills and experience. In order to adequately perform the responsibilities of this position the individual must:Skill/Job Requirements:* Minimum of 3 years'' experience in Marketing Communications* Bachelor''s degree in Journalism, Marketing, English, Communications or equivalent experience* Superior verbal and written communication skills* Computer literate, competent and fluent in all aspects of desktop publishing and pre-production document and file preparation, with particular focus on video, web, email, MS Office -- especially MS Word and PowerPoint* Solid editorial experience with portfolio of published workDesired* Knowledge of medicine, anatomy/physiology and surgery* Experience, interest in medical device marketing* Experience, interest and aptitude for information designJob: Marketing / New Business Development
KEY REQUIREMENTS:
Not stated