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Social Engagement Specialist

Job Field: Environmental Jobs
Location: BLUFFDALE, UT
Salary: $10.00 - $12.00 Hourly
Job Type: Full Time
JOB SUMMARY:
General Summary of Position The Social Engagement Specialist is responsible for all daily posts/tweets to all applicable social media outlets (facebook, twitter, instagram, pinterest, youtube). The candidate will interact with customers and fans in real time on various social platforms. Other duties include tracking social media influence, coordinating the marketing calendar with online activity, ensuring consistency of messages across all the social platforms, and continuous monitoring and coverage of all sites. They will effectively coordinate with the Interactive Media Manager, Copywriter, Web Producer and the Digital Marketing Manager to ensure that the brand and ?voice' of GOAL ZERO communicates the desired message across all platforms. The candidate will have expert knowledge of social networking channels, excellent verbal and writing skills, a sharp wit and a willingness to work during nonstandard business hours. Prior experience in customer service, advertising, public relations or online marketing is preferred. Duties Responsibilities ? Daily maintenance- engage in dialogue, start conversation, answer questions ? Content Calendar- plan and execute communication for all daily posts, product launches, holidays, events editorial postings, etc. ? Identify and implement new platforms ? Monitor trends, tools and applications ? Implement new ideas/promotions ? Create a comprehensive social media strategy to increase visibility, membership and traffic to all social sites ? Experience with new and alternative ways to leverage social media activities ? Measure the impact of social media on the overall marketing efforts ? Promotions of new content including posts, tweets, infographics, blog posts and videos (youtube) Organization -Reports directly to the Interactive Media Manager Required Knowledge, Skills, and Abilities ? Social media tools and techniques ? Marketing (traditional, new media, guerilla and ?word of mouth') ? Strategy ? Product marketing ? Social promotions ? Creativity, willingness to experiences and the ability to deal with uncertainty ? Excellent writing skills and the willingness to use them ? Excellent verbal communication skills ? Ability to create great working relationships with all the levels within the company and across multiple disciplines ? Ability to effectively manage multiple projects/tasks, do what it takes to meet deadlines and work well under pressure in a fast paced environment ? Excellent organization and communication skills ? Sense of Humor Education and Experience Requirements ? 2+ years experience in social media Compensation -Compensation: $10-12 hourly (DOE) -Competitive Benefits: Health, dental, life insurance and 401K. -Start date anticipated by November 15th, 2012

KEY REQUIREMENTS:
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