Senior Web Analyst
Job Field: Office Jobs
Location: REDMOND, WA
Salary: $-
Job Type: Part Time
JOB SUMMARY:
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<td align="left"><font style="font-size: 100%;">Concur (NASDAQ: CNQR) is a leading provider of integrated travel and expense management solutions. Concur's easy-to-use Web-based and mobile solutions help companies and their employees control costs and save time. Concur Connect is the platform that enables the entire travel and expense ecosystem of customers, suppliers and solution partners to access and extend Concur's T&E cloud. Concur is trusted by thousands of companies in more than 100 countries and reaches millions of employees worldwide. <BR><BR><BR><BR><BR><BR>Job Overview: <BR><BR><BR><BR>Working under the direction of the Director - Online Marketing, Senior Web Analyst is responsible for driving a global website analytics program. The ideal candidate will have a passion for increasing conversion rates and ROI of digital marketing, identifying testing and optimization opportunities by analyzing web data and collaborating with strategic partners, and working with tactical teams to execute an evangelized vision. <BR><BR><BR><BR>Responsibilities: <BR><BR> * Partner with stakeholders to understand their business needs/goals and develop measurement plans to measure core KPI's and optimize the site/campaign to drive better results <BR><BR> * Enhance current reporting process and delivery for measuring website and search marketing performance for supported global sites <BR><BR> * Partner with Senior Optimization Specialist and business partners to identify new features and content to optimize performance <BR><BR> * Track and analyze site performance, user behavior and conversion. Use web analytics data to further refine projects and provide insights to stakeholders <BR><BR> * Analyze web analytics data as well as other offline data to evaluate site performance. <BR><BR> * Discover underperforming areas of the site; identify opportunities to improve site performance. <BR><BR> * Generate monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search & online initiatives <BR><BR> * Ensure accuracy and confidentiality of information being processed, stored or accessed <BR><BR> * Assist in measurement set-up and management (e.g., writing tagging specifications, managing goals and variables, etc) <BR><BR> * Investigate, recognize and resolve data problems and inconsistencies. <BR><BR> <BR><BR><BR><BR>Education, Experience & Training required: <BR><BR> * Bachelor's degree required; MBA preferred. <BR><BR> * Demonstrated proficiency in MS Excel and MS PowerPoint. <BR><BR> * Excellent written, presentation and oral communication skills. <BR><BR> * Expert at working with online metrics, terminology, industry best practices, and Industry Trends. <BR><BR> * 2-3 years experience with digital analytics tools such as Google Analytics, Adobe SiteCatalyst (preferred), WebTrends and/or Coremetrics. <BR><BR> * 1 to 3 years business, web strategy or online marketing background. <BR><BR> * Solid analytical thinker with a deeply rooted passion for delivering great customer experience. <BR><BR> * Extensive knowledge of and experience with enterprise-level web analytics tools (Adobe's Site Catalyst preferred) to inform insights <BR><BR> * Outstanding ability to clearly communicate (including presentation) data, context, and implications to business and product development partners <BR><BR> * Relevant B2B digital experience is preferred <BR><BR> * Technical aptitude, attention to detail and the ability to see the big picture while managing multiple projects under tight timeline <BR><BR> * Ability to clearly and effectively articulate thoughts and points <BR><BR> * High levels of integrity, autonomy, and self-motivation <BR><BR> <BR><BR><BR><BR>Value Competencies: <BR><BR> * Displays passion for & responsibility to the customer <BR><BR> * Hires, develops & rewards great people <BR><BR> * Displays leadership through innovation in everything you do <BR><BR> * Displays a passion for what you do and a drive to improve <BR><BR> * Display</font></td>
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