Marketing and Development Assistant
Job Field: Government Jobs
Location: ROCK SPRINGS, WY
Job Type: Full Time
JOB SUMMARY:
SUMMARYThe Assistant Director will work as an integral part of a fast-paced marketing and development department. Working closely with the Co-Director on creative services, special events, website, and fundraising, the assistant will assist in the development of a variety of marketing programs that specifically address the needs of United Way supporters, constituents and partners. The Marketing and Development Assistant will also conduct transparent, secure and cost-effective capture of pledge/gift/special event information from major donors/investors, grants, and other resource development programs in a manner that enhances relationships with customers and partners as well as maintains the confidentiality of donor/investor information. Duties and Responsibilities: - Work with the Co-Director to launch strategic marketing initiatives, specifically for targeted industries, events, electronic communications, the web and collateral development- Develop and implement social media strategy that complements United Wayapos;s overall marketing and public relations strategy- Be responsible for all social media channels (e.g., Facebook Pages, Twitter, Blog, LinkedIn) including working with program staff, executives and others to develop cohesive content- Cultivate and manage collaborative internal/external relationship and build trust by anticipating needs, communicating clearly and maintaining consistent presence- Strategically enhance current relationship with individual supporters and community partners- Manage consumer marketing initiatives to continually evolve brand value, deliver customer-centric experience and ensure consistent messaging- Input of donor/volunteer data to include tracking of donors and updating donor information- Provide data support as needed for fundraising efforts including major gifts and awards/recognition strategies- Produce weekly reports during the annual campaign to track progress toward goal overall.- Generate thank-you letters to individual donors and constituents- Assist as needed with the annual campaign- Assist in the creation of Endowment and Planned Giving materials and events- Assist with all special events including arrangements and recruitment of support as needed (volunteers, agency staff)- Provide information and assistance to develop volunteer committees- Be a visible representative of United Way among donors, partner agencies/programs and the general public- Maintain on-going information sharing with all departments- May serve on cross-functional or cross-departmental teams as appropriate- Other duties as assigned
KEY REQUIREMENTS:
None